| |
| |
The turnover is increasing |
| |
2008 |
2007 |
2006 |
| Turnover (millions of Euros) |
80,245
|
78,882 |
75,944 |
| Arabica Market Share
Supermarket Distribution |
4,5% |
4,5% |
4,7% |
| Personnel |
376 |
363 |
365 |
| Imported Coffee Volume (tons) |
6 746 |
7 057 |
7 068 |
|
| |
The sale of Malongo pods has progressed enormously and coffee with the Max Havelaar seal of approval is available from more and more large and medium retail chains. |
| |
| Clientele Activity 2008 |
Proportion |
| Coffees, Hotels and Restaurants (CHR) and Major Accounts |
40% |
| Large & medium retail chains |
40% |
| Export |
12% |
| Malongo Cafés |
6% |
| Mail Order Service |
2% |
|
| |
| |
Distribution of Turnover |
| Product Activity 2008 |
Proportion |
| Ground /Whole grain Coffee |
48% |
| Single-serving Coffee options |
36% |
| Teas and other trade-related products |
10% |
| Machines |
6% |
|
| |
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More numbers |
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- 14 Malongo Cafés in France
- international outlets (Switzerland, Spain, Dubaï...)
- market leader in vacuum-packed tins, Max Havelaar approved coffee and «Organically grown» coffee.
|
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| |
and more still |
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Chairman Director : Hugo Rombouts
General Manager : Jean-Pierre Blanc |
